Online solar energy platform Geostellar is launching a new program — Solar Family — that recruits and trains independent solar professionals across the country to offer solar energy in their communities, to create an “on-demand” workforce.
How does the program work? Solar pros are compensated on the total generating capacity of the solar energy installations referred personally, by their teams and through their partners. Using Solar Mojo, Geostellar’s web, mobile and tablet app, Solar pros provide homeowners with an instant, interactive solar profile unique to each individual home. The solar profile is used to tailor equipment, installation and financing plans for the most possible savings on electricity bills without any upfront costs. With a free upgrade to a professional account, solar pros use the Solar Mojo app to track the progress of solar panel installations, access training videos, organize community events and message with their teams.
“The immediacy of social marketing and the urgency of the on-demand economy will produce widespread solar adoption through our Solar Family program,” explained David Levine, chief executive officer of Geostellar. “We’re actively recruiting independent, motivated entrepreneurs who will become trusted, local sources of information and services for those interested in switching to solar. Going solar with friends is the new path to building a strong, inclusive clean energy economy.”
In its announcement describing the new program, GeoStellar referenced The On-Demand Workforce, an Intuit-commissioned study by Emergent Research, Uber, Airbnb and other on-demand economy providers, which says 91 percent of people working on-demand jobs report that they like the control and flexibility that the on-demand economy provides. Geostellar Solar Pros are no different. By integrating social encouragement and solar promotion into their daily lives, these independent solar professionals can control where, when and how they earn.
“I love turning people on to solar energy,” said Quin Yowell, a Solar Pro in Washington, DC. “I share solar with friends, relatives, my colleagues at work, and while driving for Uber and Lyft. When I show people their savings and the benefits for the planet it really brightens their day.”
— Solar Builder magazine