MODsolar LLC, creator of the solar industry’s first open platform for visually designing PV systems and creating proposals, is re-launching this week, announcing a change in ownership and a refocused mission. This new mission is one we support: a shift in strategic direction to focus on helping local solar companies. MODsolar says the goal is to help smaller installers gain quicker and wider traction in the solar industry, and increasing adoption of solar technologies in cities and communities across the United States.
“Largely, we are getting back to our roots going back to 2011. We’ll no longer chase the largest solar companies in the market, who relied on financial engineering to grow – we all know how that turned out,” said Mike Dershowitz, CEO and owner of MODsolar. “Instead, we’ll continue to produce a high-quality tool that reduces the solar sales design, estimating and contracting process to its simplest and easiest form. We are returning to serving the real strength of the residential solar market – the local installer.”
“This represents the Platform’s core purpose: to shorten the sales process and produce a proposal with a few clicks,” said Rosi Caponi, MODsolar’s general manager.
The group says they’ll be adding in more useful content for solar installers, plumbed from its 7 years in the industry, highlighting the many benefits of going solar and how solar companies can be agents of change in the community.
As for those changes in leadership, Mike Dershowitz is now the sole managing owner of MODsolar, LLC. and Rosemarie Caponi leads the team as General Manager of the company. Kevin Ilsen, the former minority partner and CTO, divested of MODsolar and exited the company in June of this year.
— Solar Builder magazine
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