{"id":761900,"date":"2022-11-18T16:51:44","date_gmt":"2022-11-18T16:51:44","guid":{"rendered":"https:\/\/solarbuildermag.com\/?p=41615"},"modified":"2022-11-18T16:51:44","modified_gmt":"2022-11-18T16:51:44","slug":"how-solar-industry-marketers-can-prepare-for-the-eventual-end-of-cookies","status":"publish","type":"post","link":"https:\/\/leedpoints.com\/green-building-blog\/how-solar-industry-marketers-can-prepare-for-the-eventual-end-of-cookies\/","title":{"rendered":"How solar industry marketers can prepare for the (eventual) end of cookies"},"content":{"rendered":null,"protected":false},"excerpt":{"rendered":"<p>The end of the cookie era is (still) nigh. While Google has recently pushed back its plans to remove third-party cookies to 2024, all this has done is delay the inevitable.\u00a0 Digital marketers are understandably concerned about losing critical data and the resulting impact on their campaigns. This concern is particularly prevalent in booming industries&#8230; <a class=\"view-article\" href=\"https:\/\/solarbuildermag.com\/featured\/how-solar-industry-marketers-can-prepare-for-the-eventual-end-of-cookies\/\">View Article<\/a><\/p>\n<p>&#8212; Solar Builder magazine<\/p>\n","protected":false},"author":174,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,9666],"tags":[4737,13095,14632],"class_list":["post-761900","post","type-post","status-publish","format-standard","hentry","category-leed-news","category-solar-power-energy","tag-featured","tag-residential-solar","tag-sales-and-marketing"],"_links":{"self":[{"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/posts\/761900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/users\/174"}],"replies":[{"embeddable":true,"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/comments?post=761900"}],"version-history":[{"count":0,"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/posts\/761900\/revisions"}],"wp:attachment":[{"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/media?parent=761900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/categories?post=761900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leedpoints.com\/green-building-blog\/wp-json\/wp\/v2\/tags?post=761900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}