Tag: Residential Solar
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You can now sell, design whole-home electrification plans in Aurora Solar
Solar installers are morphing into home electrification contractors. The business evolution makes sense considering how solar, batteries, EV chargers, and power control systems all relate and interact. Actually selling and designing a coherent “electrified home” system is another matter though. Aurora Solar, the leading platform for solar sales and design, is ready to step in……
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Fronius GEN24 inverter launching in U.S. this July
The Fronius GEN24 — a state-of-the -art string inverter — has won several awards in Europe and is now ready to deploy in the North American market. If you’d like to check out the Fronius GEN24, the Fronius team is hitting the road this month to showcase the benefits, which include higher PV yields (even……
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The ‘situationship’ of the solar industry and electric utilities
In the ten-plus years that I’ve been in the solar energy industry, the general sentiment has been to avoid antagonizing electric utilities because we need them as partners for our very survival. Due to this mindset, many solar companies don’t call out electric utilities as direct competitors or question their monopoly status. In fact, the……
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Report: Improving ROI on customer solar and storage projects in 2023
A new report on the U.S. solar and storage market shows an improving return on investment for solar and storage investments, bolstered by declining hardware prices and increasing utility rates — even amid California’s transition to NEM 3.0. Enact Solar has published its 2023 U.S. Solar and Storage Market Intelligence Report, which offers an overview of the solar……
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Mastering the Art of Trust-Based Selling
Recent Aurora research showed that 50% of homeowners find it hard to determine which solar contractors are legitimate. Unfortunately, this problem affects all solar contractors, even the ones who are doing things right. So, what exactly can legitimate solar installers do about this? It’s called trust-based selling. In this guide, you’ll learn: Learn more. — Solar…