Tag: sales and marketing
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Great solar marketing idea from All Energy Solar: Beer
To welcome the sunny summer season, Minnesota solar installer All Energy Solar is bringing back a great solar marketing / education event series: the Suds and Solar Power Hour. These evening events are opportunities for folks in the community to learn about solar energy and have a discussion about its benefits while enjoying a beer… View Article
— Solar Builder magazine
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Installer perception problems and more resi solar market insight from The Buzz
On the latest edition of Solar Builder Buzz, Editor-in-Chief Chris Crowell is joined by Sarah Kim, VP of marketing at Aurora Solar, to discuss their Solar Industry Snapshot, which included data from their database of over six million projects, a survey of 1, 000 U.S. homeowners and a pulse check of nearly 1,000 U.S. solar… View Article
— Solar Builder magazine
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Solar Switch connects homeowners with solar education, group-buy discounts
Solar has the potential to save many homeowners around the country hundreds of dollars a year. But as this Buzz episode showed, customer education and advocacy is still needed. A cool partnership just launched in Illinois to do just that. Five Chicagoland counties, nonprofit advocates and expert solar professionals are partnering to educate homeowners on… View Article
— Solar Builder magazine
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Aurora Solar expands into Germany
Aurora Solar is expanding its solar sales and design platform into Germany. Aurora sees significant opportunity to support the growing number of German solar installers who are in need of digital solutions and automation. The company incorporated in Frankfurt with dedicated Sales, Marketing, Customer Support teams to establish and scale operations in Germany and the… View Article
— Solar Builder magazine
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Demand IQ develops canvassing app for solar sales reps
Demand IQ announced the launch of Hero, a canvassing app designed to help solar sales reps sell more projects. Hero generates personalized shade reports and qualification insights to deliver a better at-the-door experience. “Hero gives sales reps the ability to increase homeowner interest in solar panels while making a lasting impression,” says Austin Rosenbaum, Demand… View Article
— Solar Builder magazine