Tag: marketing

  • New Panasonic program to support solar installers with marketing, training, more

    Panasonic Eco Solutions North America is introducing a new solar panel installer program for that will allow installers to take advantage of valuable marketing, training and partner support initiatives to help develop their business. The continued growth of the HIT brand prompted this new program, as participating installers will now have aRead More — Solar Builder magazine

  • Horizon Solar Power adds division just to forge more strategic alliances in community

    Horizon Solar Power (HSP), California’s leading installer of top-of-the-line solar electric systems for residential and commercial buildings, has announced the formation of its Alliances & Partnerships division launched earlier this year to identify and create strategic affiliations with business Chambers, retailers, auto dealers, businesses, professionals, municipalities, schools, faith based organizationsRead More — Solar Builder magazine

  • The Solar Program is looking for New York, New Jersey affiliates

    The Solar Program, an East coast residential solar sales and marketing group, just launched a new affiliate partnership program in New York and New Jersey. This recently launched program will allow local solar and home improvement companies, as affiliates, which the company says simplifies the entire process, provides stricter quality control standards and createsRead More — Solar Builder magazine

  • IREC launches new tools to help consumers go solar

    Along with the growing number of Americans exploring powering their homes from the sun, comes the need to help consumers through the complex process of going solar. Residential rooftop solar grew 66 percent in the U.S. last year. That means more consumer marketers and salespeople in the marketplace. More meetingsRead More — Solar Builder magazine

  • New marketing training series for solar installers available via Energy Trust

    Energy Trust of Oregon is launching a solar marketing training series for installers this month as part of the nonprofit’s ongoing efforts to reduce solar costs and increase solar installations in Oregon. “Build it Bright! Crafting Your Solar Marketing Program” will deliver content through live webinars, podcasts and blog posts overRead More — Solar Builder magazine