Tag: sales and marketing

  • Solar Switch connects homeowners with solar education, group-buy discounts

    Solar has the potential to save many homeowners around the country hundreds of dollars a year. But as this Buzz episode showed, customer education and advocacy is still needed. A cool partnership just launched in Illinois to do just that. Five Chicagoland counties, nonprofit advocates and expert solar professionals are partnering to educate homeowners on……

  • Aurora Solar expands into Germany

    Aurora Solar is expanding its solar sales and design platform into Germany. Aurora sees significant opportunity to support the growing number of German solar installers who are in need of digital solutions and automation. The company incorporated in Frankfurt with dedicated Sales, Marketing, Customer Support teams to establish and scale operations in Germany and the……

  • Demand IQ develops canvassing app for solar sales reps

    Demand IQ announced the launch of Hero, a canvassing app designed to help solar sales reps sell more projects. Hero generates personalized shade reports and qualification insights to deliver a better at-the-door experience. “Hero gives sales reps the ability to increase homeowner interest in solar panels while making a lasting impression,” says Austin Rosenbaum, Demand……

  • Solar customers can pre-qualify for Sunlight Financial loans in Demand IQ

    Sunlight Financial is partnering with Demand IQ, a solar sales and marketing enablement software, to ease the pre-qualification process for homeowners shopping for solar online. Sunlight’s technology platform, Orange, will be integrated with Demand IQ’s interactive lead funnel and solar savings estimate tool, Stella. “We’re thrilled to pair Sunlight Financial’s pre-qualification technology with Demand IQ’s……

  • Three home battery storage sales strategies

    The additional cost of battery storage for residential solar systems can be a deterrent for some homeowners. The key is to show them how storage is an investment that can help optimize their utility rates, make their homes more resilient against grid outages — both planned and unplanned — and benefit the environment. It’s up……